Sourcebooks is a publisher out of the Chicagoland (sounds like a theme park doesn't it?) Area. Not New York, but they're big, respectable and they have a romance line called Casablanca (one of my top three favorite movies by the way).
Today, as I was perusing through the free books I noticed two books up for free by these guys. One from 2008 and one from 2009.
Having recently read a post by Kristen Lamb (of #MyWana fame) about why FREE isn't always a good idea (read her blog here) I wondered what was going on.
I mean, Sourcebooks Casablanca is a pretty big publisher (I'd die to get published by them) they sell zillions of Romance novels every year. Why are they offering free books? (both of which I downloaded as soon as I could possibly make it to the one-click button)
Click on the book covers to get these books free today (Don't know how long that will last, so click quick)
I'm ever curious and trying to learn about the publishing industry, so I put on my Sherlock Holmes Deerstalker hat, took up my pipe (not literally, gross, I'm at the library) and started investigating.
My first resource for new and breaking information. Twitter.
I looked up both authors, couldn't find either of them. Unless Linda Wisdom is a street photographer in London and Carolyn Brown is a Partylite candle consultant. They could be. Romance writers have all kinds of interesting day jobs but I just didn't think so.
Neither seemed to have a strong presence there.
Next stop- Facebook.
I found Linda Wisdom and her twitter link. (she's not a street photographer from London). She had a little blurb up about her book being free today on Amazon. I asked her why.
Her latest release A Demon Does it Better came out on Jan 1, and she's got another one coming out in April.
Is this free book to entice me to download and pre-order those other ones? Is it to keep me entertained and the author at the front of my mind in between releases? The timing seems off to me.
For Caro Brown I had to go back to Amazon and do a little sleuthing. Turns out she's got a new release coming out in April (you can pre-order it now). Her last book came out in September. After using my super secret sneaky spy skills I discovered I'd actually met Ms Brown at RWA's Nat'l conference last summer and have signed copies of her books Hell, Yeah and One Fine Cowboy. (She writes cowboys. You know how I feel about them. Yum) Both of which are on sale for $1.99.
So I ask. What's up Sourcebook Casablanca? Do you know something about when to offer your titles for free to promote your authors that I don't? Authors, have you had a publisher do a promotion like this? Did it boost sales?
Gimme a clue here.